Targi Rzeczy Ładnych (Fair of Pretty Things) is the biggest design fair in Warsaw. The purpose of the event is to promote and popularize good design available to the general public. Targi Rzeczy Ładnych is a project combining an open trade fair for all, which showcases the best Polish companies and designers.
Targi Rzeczy Ładnych showcases workshops, presentations and discussion panels devoted to the design, work of designers and their accomplishments, as well as the history of design in Poland.
In response to the brief was designed a modern but also friendly and memorable visual identification. The idea behind the new system was the thought of "open the box, look in the middle", hence the minimalist and mobile logo, which, depending on the context, changes its form.
During the event everyone can get acquainted with the best design of everyday objects - furniture, interior fittings, lamps, ceramics, fabrics and buy on the spot original products from the most interesting Polish brands. A set of unique icons was designed specifically for the brand and they can be associated with the items you can find at the fair.
